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Brighter Hamtramck

Campaign Design
Project

The Brighter Hamtramck project was created in result of the General Motors "Factory Zero" development, revamping the original Detroit-Hamtramck factory which was closed down in 2019 and infamously known as the factory that destroyed a growing neighborhood. Factory Zero provided the mission statement of an all-electric factory bettering the world with zero emissions. the Irony of that promise was the result of Hamtramck after. Brighter Hamtramck was created as a public awareness campaign to hold GM accountable and urge the company to invest in its own city.

Category
Programs
Role
Year
2020
Researcher, Designer
Photoshop, Illustrator
Campaign Design
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